Bellator: Rising

Zmac32 · May 23, 2018

BREAKING NEWS!

Bellator CEO Scott Coker has announced that, as of today, he will be stepping down and resigning all duties associated with Bellator MMA.

Viacom executives will take the stage later this evening to address future plans.

Viacom CEO Robert Bakish had this to say: "We want to extend a heartfelt thanks for everything Scott Coker has done for Bellator since taking the reigns in 2014. We came to the mutual agreement that a separation is what is best for the future of Bellator MMA. We are excited to share our plans for the future with the best MMA fans on planet earth".

Stay tuned for further updates on this developing story surrounding the #2 MMA promotion in the world today.

Zmac32 · May 23, 2018

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TUESDAY MAY 01, 2018:

BELLATOR/VIACOM PRESSER

Following the shocking news of Scott Coker's departure from Bellator, Viacom executives hosted media members for a short-notice presser regarding the future of Bellator MMA.

Despite the short notice, the room was buzzing with media members anticipating the announcement. As always, Bloody Elbow was on hand, and has all the juicy details!

Viacom CEO Robert Bakish approached the stage flanked by a well-dressed entourage, with what this writer would consider far too much hair gel to speak of. Bakish stopped and

had a brief exchange with a few of his Media Relations members, before taking his seat along with Jon Slusser (representing Paramount Network). A moderator gave brief,

but flattering, introcudtions of the two..and we were off.

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**BEGIN QUOTE**

BAKISH: First off, I want to thank you all for coming. It's no secret that this afternoon Viacom, and it's property Bellator MMA, parted ways with CEO Scott Coker. Scott

has had a tremendous influence on Bellator's longevity, and served as a key component in our transition into our next era. Myself, and my partners at Viacom

all see a tremendous amount of potential in the Bellator product, given the current thirst for MMA content across the globe. While we have often been referred to as (raises fingers for

air quotes) "arguably" the number two MMA promotion in the world..we see a greater potential in our product. With the right individual in place, we believe Bellator can

rise to the top of the professional fighting world. Myself, and my partners at Viacom did not grow our company to what we have by a desire to be #2. We want to be #1,

and we think we can get there.

Over the next few weeks, we will be conducting a search for our next CEO. Scott will be involved in the process, and will continue to be counted on as a trusted advisor.

Scott has always expressed a desire to be a well rounded individual, and we see his vast skillset applying better elsewhere within the Viacom family of companies. This means that

we will need to fill his shoes with a new Cheif Executive Officer. To put it simply, we want someone SPECIAL. It won't be easy taking Bellator to the next level, but we

intend to provide new management with every tool necessary to do so.

We will keep you updated over the coming weeks regarding our search, but myself and Viacom cannot stress enough how excited we are to take the first step into the new era

of Bellator.

**END QUOTE**

MEH! That was this writer's reaction to a very brief presser from Robert Bakish. We were hoping for some tangible information regarding the replacement, but I guess

we will have to wait and see. One thing is certain, Bellator has a monumantal amount of ground to make up on the UFC. No promotion has come closs to challenging them for

decades, and I can't imagine Bellator doing so anytime soon. We will keep a close eye on this one, and will make sure to update the readers if we hear anything regarding

potential candidates. Is this just another flop move from a middling MMA promotion in Bellator...or could this in fact be the turning point fans of the promotion have

begged for. Bellator, could in fact, be RISING!

Zmac32 · May 23, 2018

Name: Benjamin Ace

Age: 34

Profession: Executive Consultant

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Meanwhile, 800 miles to the East in Brooklyn, Benjamin Ace navigated a sea of bodies during his afternoon walk to work. When Benjamin had first started his firm, he was filled with such passion coming into work everyday. Now...he felt a wave of anxiety every time he took his first step off the train and started the slow 2-block walk to his office. He felt like he was missing that passion that once drove him.

He was good at keeping up appearances, though. He was tall, clean cut, and the type of person who gave off an aura of wealth with the way he carried himself. (It helped that he spent the equivalent of a mid-westerner's mortgage payment on his wardrobe each month) but, hey, appearances are everything in his line of work..and Benjamin was at the top of the game.

Ace crossed through the doorway into the greeting area of his office where his bubbly assistant, CJ, waited with her normal updates.

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CJ: Good Morning, Mr. Ace! Aren't you looking dashing this morning...is that a new shirt? Very Chuck-Bass like!

*Benjamin, knowing CJ's sense of humor and tendancy to poke fun at him, chuckled and rolled his eyes*

BEN: Ok, what's on the slate?

CJ: You've got the New Japan people at 10, Mark's (Cuban) assistant phoned ahead to say he wouldn't be in on the meeting, but the NJPW brass will be. I've got an interpreter lined up as well to assist.

BEN: What? you don't think I can handle that one on my own (with a smile)

CJ: Not unless we want to ruin relations with Japan for another 60 years.

BEN: Fair enough, what else?

CJ: We have to head over to the Nets offices for the progress meetings on their new NBA Europe initiative. Then it's time to start prepping you for the charity event tonight.

BEN: For the dogs with schizophrenia, right?

CJ: The ASPCA's Dogs with Disabilities Convention

BEN: YEAH......that. Sometime's I think my little brother got it right passing on the corporate world. Punching bags and yelling at fat people all day doesn't sound like a bad life. (While Ben runs a successful consultant business specializing in sport clients, his little brother decided to carry on their family's passion for MMA and open a gym in Charlotte, NC).

CJ: But then you wouldn't get to see me everyday.

(Ben did marvel at how anyone could look so good at 8 am every. single. day)

BEN: How would I survive?

CJ: OH, that reminds me....someone from Viacom has called like three times this morning. I'm not sure what they want, but here's the number.

(Ben gazed down at the Chicago area coded number and wondered what Viacom could possibly want with him. Possibly looking for branding advice regarding a new network show? Ben had extensive experience

branding for the WWE, NJPW, The Brooklyn Nets etc., but network television wasn't his area of expertise. He tossed the message on his desk and began reviewing his notes on the

branding plans for NJPW's transition to the American market).

Just as he was sitting down, he heard CJ's desk phone ringing. She buzzed through his intercom and advised it was another Chicago area code. "Tell them I'll call them back", said Ben. "They said it's really important!", she chimed back.

Ben took a long exhale and dropped his notes, "Ok put them through let's get it over with".

"Hello", Ben mustered up..fully expecting the young, fresh voice of a mid level marketing rep to answer back.

"BENJAMIN!...Rob Bakish. You're a hard man to get ahold of" Ben then suddenly became all too aware of the face looking back at him on the TV screen mounted on his office wall. The headline

detailing the exit of Scott Coker flashed across the screen and Ben's heart picked up a few notches.

BEN: Mr. Bakish, great to hear from you sir. Based on what I'm seeing on TV right now.....I really need to put you in touch with my suit guy (those closest to Ben know he was notorious for cracking jokes when he was nervous).

BAKISH: HA, I've heard you could give McGregor a run for his money there. Perhaps you can give me his info over lunch tomorrow afternoon?

BEN: Oh, you making your way out East?

BAKISH: On the contrary, my friend, you're going to be heading our way. I've got a plane leaving from Chicago Executive at 10 AM. I'll have a car at your condo at 9.

BEN: *Deep exhale* I'll admit, you've got my huevos tingling over here Rob...but I'm pretty buried in it over here. Can this wait?

BAKISH: Waiting is not something I would recommend, Benjamin. I'm well aware of what you have going on with Mark and the New Japan guys right now. I hear from a little birdie that you've been having trouble actually getting Mark to the table. I'd hate to see you let this opportunity pass by to prioritize an initiative your boss doesn't even seem all in on.

BEN: You know better than anyone that Mark is a busy m...

BAKISH: BEN. Trust me, you're going to want to hear what I have to say......Will I see you for lunch tomorrow?

.......LONG PAUSE

BEN: I do like Chicago Pizza.

Zmac32 · May 23, 2018

***WRITERS NOTE***

These posts will shorten considerably, and will obviously be much more fight-centric moving forward. I will be establishing some backstory/character development with the initial posts.

The general plan is to follow the Ace brothers through their MMA journey. Benjamin, already introduced, will take on the roll of a "suit" in the MMA world. His diary will provide us with the inner-workings of how an MMA promotion is ran, and Bellator's attempt to topple the UFC/hold off the rising promotions oversees.

Zachary Ace (will be introduced in the future) is the younger brother of Benjamin, and has taken a very different route. He is an amateur fighter, and has opened up his own gym in Charlotte, NC. His diary will take us on the journey of Evolution FC, and the various members of the team.

VERY excited for this. I've put a ton of hours into creating characters, tweaking the mod, shortlisting, etc. Pumped to actually get to fighting. If anyone ever has any suggestions, or wants to see their character debut within the universe, just reach out.

cecede123 · May 23, 2018

I must say I'm pretty excited with this ! I actually always choose Bellator in my real world games, so I'm glad to see someone else using it ! I'll definitly be a follower <img alt="

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Zmac32 · May 24, 2018

**thanks for the kind words, cecede123. I'll be following yours as well**

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THURSDAY, MAY 03 2018

Bloody Elbow has obtained exclusive information pertaining to the situation surrounding the CEO position with Bellator. Bloody Elbow can confirm that Bellator has moved into final negotiations with renowned consultant Benjamin Ace. Ace is a 34 year old who operates out of the heart of Brooklyn, boasting a client list consisting of names like WWE, Brooklyn Nets, NJPW, MLS, USA Basketball, X Games and many more. Ace has become a hot commodity over the last 3 years, specializing in branding (more specifically brand extension). While this may seem like a strange hire, a deeper dive into Mr. Ace results in some interesting discoveries.

While Ace's expertise does lie on the branding side of things, he has a deep-rooted history within MMA. Ace's father was a Judoko and an alternate on the 1984 Olympic team. His mother, a high-level kickboxer. The two actually met at an event, and the rest is history. Both were active on the underground MMA scene of the 80's. Ace also has a brother, Zachary, who is an amateur fighter based out of Charlotte, NC. Zachary holds a 4-0 amateur record, and owns a gym which appears to boast a roster of several talented amateur fighters.

While we do see the connection to the sport, Ace is definitely a strange decision by Bellator. Ace lacks experience running a company the size of Bellator, and may also lack the negotiating chops to deal with increasingly difficult fighters. Bellator seems to be banking on Ace's proven track record of expanding brands into new markets, as an expansion seems very likely for the Chicago-based company.

Bellator is expected to hold a press conference later this afternoon to officially announce the hire. Bloody Elbow will be in attendance, and will have full coverage and reaction.

Zmac32 · May 24, 2018

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THURSDAY, MAY 03 2018

Robert Bakish makes his way to the stage, flanked by his usual team of corporate stooges. However there was an addition to the group this time. A tall, clean cut guy who somehow looked like more of a "suit" than the top level Viacom/Paramount executives surrounding him. Benjamin always knew how to command a room. He came in a pristine black suit with a red tie and red accents. A pretty basic scheme, but the thing fit every inch of him like a glove. A custom suit goes a long way.

Ben thought back on the countless press conferences he had done in the past...this one felt different. It had been a long time since Ben had this much of a pit in his stomach heading into any kind of business interaction...

BAKISH: Thank you all so much for coming. By now, I'm confident you all have heard that we will be ending our search to fill the CEO position with Bellator. We got our guy, and his name is Mr. Benjamin Ace. Benjamin came highly recommended from not only our executive search firm, but also several trusted friends and advisors. From the beginning, we knew he was the guy to lead us into our next era. We are thrilled to have his branding expertise, and are excited to showcase what we know is a SPECIAL mind for Mixed Martial Arts. With that, I'll let Ben lead with some opening remarks and we will open the floor up for questions.

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(Here we go, Ben thought to himself)

BEN: Well I want to echo Mr. Bakish in saying thank you so much for coming. I also want to extend a thank you to Mr. Bakish and all the wonderful people at Viacom that have worked so hard to get this done in such a quick manner. When I was initially approached a few days ago, I'll admit I was a little skeptical. I had settled into a bit of a comfort zone in what I was doing, and I was looking for a way to push out of that zone. That's when Mr. Bakish flew me to Chicago, and we had a chance to discuss Bellator MMA. I cannot tell you....how excited I am to take the reigns of this fine organization. Bellator has carved out a significant space in a landscape that is still very new relative to American Business. I think that we can capitalize off the work done previously, to take this somewhere it's never been before. I think there is already a great team in place and I look forward to supplementing that with people that I'll bring in as well. I could stand up here and talk all day about how excited I am...so let's go ahead and pass this off to you guys for a few questions.

(Hands shoot up all across the room. The Viacom media relations team had already tipped Ben that they would limit things to just a few questions, as they didn't want to overwhelm him up front. They wanted to leave as much up for speculation as possible, to increase chatter. Ben would try to stay as vague as he could, while still giving the media something they can work with...those guys have jobs after all!)

Media Member: Benjamin, it's no secret you have been very successful at what you've done, but does a lack of experience in this particular area worry you at all?

BEN: Not in the slightest. At the end of the day Bellator is a brand, and we are going to use the tools that have made us successful in the past in growing other brands. Obviously it isn't a "one size fits all" type deal...but I'm confident we will be able to lean on that experience to be successful. Let's not forget, it isnt just me. I have a great team around me, and I make sure to surround myself with people who supplement me well.

Media member: What's on the forefront of your mind as far as plans go?

BEN: Right now I just want to get into the office and get to work. We are extremely excited to announce that we will be breaking ground on a new Headquarters building in downtown Chicago this month. I will be directly overseeing that process, so that will be exciting. Additionally, we'd like to see significant growth in the roster. My plan is to get with my scouts and matchmakers right away and start to hammer out offers. I sold Mr. Bakish on an idea that would see the roster nearly triple, so we really need to make sure we are filling that space with the right guys.

Media Member: When a lot of MMA fans think about Bellator, they think about guys that used to be in the UFC but no longer are. Will you try to separate yourself from that?

BEN: Look. There's no denying what the UFC is. They're a monster, and right now they have the best fighters on this planet top to bottom. I'd be lying if I said that we didn't want a piece of a lot of those guys. The change I think you'll see is a shift from singing the aging veteran, and more of a focus on grabbing guys once they are coming off that first contract. I think one of our biggest points of emphasis will be developing talent within our own roster, which is why I'm very excited to sit down and start extending offers to some of the most exciting young fighters on this planet.

(A media relations official interrupts to say they won't be fielding any more questions at this particular time. Mr. Ace will be made available on a press call later that afternoon).

BEN: Thanks again for coming everyone, and to the fans watching at home...make sure to follow our social platforms @BellatorMMA. We have some big things coming for you and plan to get as much of that info

out as we can through social. Thanks again.

Zmac32 · May 24, 2018

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**POP POP....POP POP....POP POP**

"There you go Mario, make sure to get those hips into the 2 on that combo".

Zach had a lot on his mind. Beyond the usual struggles of keeping his lights on at home, his gym was struggling to stay afloat. Evolution Training Center is a gym in Charlotte which has turned into a bit of a hotbed for MMA training in the SouthEast. Zach is a fighter himself, and acts as the Head Coach of the gym, and the Evolution Fight Club. Zach leans heavily on his staff, which is composed primarily of his life-long friends/training partners.

While the gym is getting a ton of traffic, the vast majority of the fighters are still on the amateur level. If Zach could start to get some Pro's .... he could finally start to turn his business into what he originally envisioned. Zachary wasn't the most gifted member of the Ace family when it came to business, that title most certainly belonged to his older brother. That being said, Zach knew two things. 1. He had a passion for MMA, both fighting and coaching. 2. He knew that he could succeed as Manager of a team if he was able to get the right fighters on his roster. From a financial standpoint, the gym needed more than class/membership fees. It needed contracted fighters that were bringing in consistent purse percentages.

After Zach finished up with one of his top Heavyweight prospects, Mario Vincezzi (a massive 6-7 Kickboxing stud from Italy) he made his way back to his make-shift office he

had set up in the back of the store. He checked his phone, and noticed it flashing urgently at him. "24 messages". While this would usually be exciting (fight offers, fighters interested

in joining the gym etc.) he knew exactly what all of these messages were about. He hit play and sat back as media member after media member requested time for an interview.

Zach's brother had been announced earlier in the day as the new CEO of Bellator. He was still having trouble processing it all, as he hadn't spoken to Benjamin in years. "MMA was my thing. This was my dream, not his" he thought to himself. The two brothers had always had a contentious relationship. Benjamin was the "golden child" and Zachary constantly

felt like he was trying overcome the shadow cast from his older brother. Zach still couldn't believe his brother had an MMA company at his control. The urge to phone him up had never been stronger.......

"NO, that's not how we're going to do this. I didn't need him 2 years ago when I opened my gym...and I don't need him now". Zach remembered how much Ben had turned up his nose at the idea of Zach opening a gym. He would constantly tell family friends that Zach was a small time personal trainer, helping people lose weight. He never believed that Zachary could grow his gym and actually make an impact on professional MMA.

"Yo".... Zachary snapped back to, as his friend and business parter King Lewis entered the room. "You've got that beginner BJJ class today, people are starting to trickle in".

"SH*T!...he thought to himself. With everything going on, teaching a beginner Jiu Jitsu class was the last thing he wanted to do. "I'm on it man, thanks".

"You all good"? asked Lewis. "All good brother, ready to win another day. Let's do it".

Zach hit "Delete All" on his desk phone and made his way out to the gym...with a lot weighing on his mind.

Zmac32 · May 24, 2018

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BELLATOR TEMPORARY OFFICES

Chicago, Illinois

Tuesday May 10, 2018

**There has been a good amount of turnover in Bellator over the last week. The departure of Scott Coker is rumored to not be as mutual as what Viacom stated. Coker has taken several key Bellator employees with him, and is rumored to be in the midst of a possible acquisition of another promotion. Benjamin is in the temporary office with a what you could definitely call a "small circle". The Fight Operations staff, made up of various scouts and his two matchmakers, consisted of a mix of staff from his consulting firm, existing Bellator employees moving up the chain, and a few outside additions. The staff was wrapping up a long day of meetings, as they hammer out plans.**

CEO: Benjamin Ace

Matchmaker:Seth Stephens

Matchmaker: Andy Roman

Fight Operations Manager: CJ

Scout: Tim

Scout: Tom

BEN: *DEEP EXHALE* Ok guys...let's go through a final rundown of each category and make sure we're all on the same page. Tim, Tom you guys on the same page as far as scouting goes?

TIM/TOM: Scouting

10-4. We have a very deep shortlist that spans the globe. We are focusing primarily on young, marketable fighters with appealing records. We have a very strong interest in the regional fighters coming out of Australia and Russia, as both countries have a wealth of fighters that fit the description of what we are looking for. We will monitor the scene closely and attend as many fights as we possibly can to try to find the stars of tomorrow for Bellator. We will also be monitoring the UFC prelim cards for possible talent we can snipe away when their contracts expire. As always, we will keep you updated each time a guy on our shortlist fights, and we will update it accordingly.

BEN: Perfect, I trust you guys. You have a ton of control here. I think we have a really strong list of guys and girls. Lets find some future stars. CJ, you good on your list?

CJ: Fight Operations Manager:

Absolutely. I have our list of offers we are extending. Up front, we will be at least trippling the roster. Our list of guys/girls receiving offers consists mostly of fighters who's name value will help us boost cards, even at the preliminary level. We have a very large amount of offers out to veterens that are currently unemployed, as we look to bring back as many names as we can. The more eyes we have on our product initially, the more eyes will be on our young, marketable stars of the future.

BEN: Right on, keep me updated as we start to get answers back. I don't want to overpay too much for anyone. You and I will work closely on this one, as I want to be actively involved in negotiations. We want to have a good relationship with our fighters. Seth, Andy....last but not least.

Seth/Andy: Matchmaking

We're all set. We are going to start to reach out to the Heavyweights on the roster to let them know about the upcoming Grand Prix for the Title. We want to have our Quarterfinal matchups all booked within the next few weeks. We think we can probably squeeze a few main events out of the Quarterfinals, and then everything beyond that should definitely headline their respective cards. As far as schedule, the general plan is as follows

Pay Per Views: The Bellator numbered series will continue, but will move over exclusively to PPV. The plan is to do one of these every other month, for a total of 6 Bellator Numbered events per year. As of now, these cards will consist of 5 preliminary and 5 main card bouts. These event titles will also consist of the last names of the fighters in the main event.

Bellator Showcase Series: We will be debuting the Bellator Showcase series, taking place once per month and consisting of 4 preliminary and 4 main card bouts per card. These events will largely be designed to showcase younger/less experienced/lesser known fighters on national TV in an effort to "get them over". These cards will be named after the location where they are taking place. For example, Bellator Showcase: Mexico, Bellator Showcase: Russia, Bellator Showcase: Atlanta etc. etc. We will also do our best to pack these cards with fighters that are originally from the area where the event is taking place.

Special Event Series: We will also put on special events throughout the year, at our discrection. As of now, we are still in negotiations as to whether these will be on Paramount or PPV. These events will carry various themes, and ideally we will look to put on 8 of these per year.

BEN: Boom. That's a solid day's work everyone. Head home and get some sleep, then tomorrow... let's get it.

Zmac32 · May 31, 2018

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EVOLUTION MMA

WEEK TWO - MAY 2018

CHARLOTTE, NC

"FIGHT THE HANDS, EMMA! FIGHT THE HANDS!!"

Zach was putting time in with one of his newest recruits, Emma "Eye Candy" Palmetto. Emma was the gym's only Atomweight competitor...and despite her lack of MMA experience, Zach felt she would give a ton of current pros trouble in her class.

"Z! PHONE" yelled King Lew from the back office. The phones had been ringing off the hook the last few weeks. Zach's older brother, Benjamin, had taken over the role of Bellator CEO...and this had led to a ton more eyes on Zach's busines as well. He had classes booked every day full for the next 6 months, and has been receiving a good amount of interest from external fighters looking to join the team. ESPN.COM produced some video content on Benjamin Ace and his backstory. There was a brief, obligatory portion describing Zach's success on the amateur MMA scene as well as his gym. Evolution FC already boasted an incredible amount of success on the local/national amateur scenes, so the extra exposure only helped solidify his product further.

Despite a defiant lack of interest in the happenings of his older brother, Zach knew he would have to capitalize on the interest he was receiving as a coach and pseudo-manager. Evolution FC would be undergoing some changes, looking to transition to more of a pro-centric roster. He had already convinced 10 of his best amateur fighters to make the pro jump, and with the interest from outside sources, he was confident he could run a fully functioning team of at least 15 pro fighters. This should generate more income, as he will collect a certain percentage from each fighter.

He entered his back office, and plopped into his old black office chair. "Hello, Evolution FC, Coach Zachary speaking". (he liked going by his full name..felt more distinguished...)

HELLO.......*ZACHARY...ACE*.........WOULD YOU LIKE TO ACCEPT THIS CALL FROM .........*ONE....FC.....OFFICES*.......DISTANCE RATES MAY APPLY replied a robotic voice.

"Holy sh*t"... he said to himself under his breath as he perked up immediately in his trusted chair. "This might be our first offer...and One FC is a monster in that Asian market"

He knew this just may be the first domino. But who did they want? Emma, Mario, Ricky maybe? He couldn't help but let the thought creep in that it might be an offer for him.

After all, he dreamed of being a famous fighter first and foremost. A slew of injuries slowed what was once an impressive amateur career, and let him to opening up this shop. But Zach knew he could still run through the amateur scene. He was torn between his love of coaching, and a burning desire for Gold that he just couldn't shake.

He shook his head vigorously back and forth, trying to snap out of it as he heard the line connecting. He couldn't let old dreams get in the way of helping his fighters get to the best possible place to make an impact. He had to be unselfish, and focus on the team.

http://www8.gmanews.tv/webpics/v3/2013/05/640_victorcui-DSCF5440.jpg

"HELLO, Mr. Ace...let's talk fighters...shall we""

mattu29 · May 31, 2018

getting interesting.... <img alt="

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Dolphin81 · June 21, 2018

Come on you can't leave us hanging like that..

This is SO good.

Zmac32 · June 28, 2018

Appreciate the kind words, Dolphin!

I have several posts stored but haven't had a chance to edit yet. Expect several of them to make their way to the thread this weekend!

Thanks for the interest.

mattu29 · June 29, 2018

<blockquote data-ipsquote="" class="ipsQuote" data-ipsquote-username="Zmac32" data-cite="Zmac32" data-ipsquote-contentapp="forums" data-ipsquote-contenttype="forums" data-ipsquote-contentid="45425" data-ipsquote-contentclass="forums_Topic"><div>Appreciate the kind words, Dolphin! I have several posts stored but haven't had a chance to edit yet. Expect several of them to make their way to the thread this weekend! Thanks for the interest.</div></blockquote> Cant wait <img alt=":D" data-src="//content.invisioncic.com/g322608/emoticons/biggrin.png.929299b4c121f473b0026f3d6e74d189.png" src="<___base_url___>/applications/core/interface/js/spacer.png" />

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