It's always an exciting time when a new game comes out. I think the combination of extra eyes on the boards, some new writers, and a whole load of fresh space creatively.
Personally I'm torn between getting really struck into the actual game, likely with a performance over pop company. Usually TCW. Or getting into a diary, I'm hoping RAW are in a position which interests me as that's the most fun I've had with a diary in TEW2020.
Young me would have just done both, ran a diary and played the game on the side but realistically that's not possible.
Looking forward to seeing what plans other people have.