My first ever shows in my 0/0/0/2500 save were all touring shows (though stretched out over 2 months). It wasn't broadcasted either. The only reason why I was in the reds afterwards, was because of Merch improvements.
Needless to say all the workers were hired for being cheap, not good
EDIT: I think I started out with a really high Wrestling Industry & Economy, because otherwise I don't know how I got 41 people for the first show.